Bob Proctor & John Assaraf on the Ellen DeGeneres Show

This was aired on 1st December 2006, three months before the launch of the Secret Science of Getting Rich program. Great pre-publicity for a surefire product!


For 40 years, Bob Proctor has focused his entire agenda around helping people create lush lives of prosperity, rewarding relationships and spiritual awareness.

Bob Proctor knows how to help you because he comes from a life of want and limitation himself. In 1960, he was a high-school dropout with a resume of dead-end jobs and a future clouded in debt. One book was placed in his hands - Napoleon Hill's Think and Grow Rich - which planted the seed of hope in Bob's mind. In just months, and with further support from the works of Earl Nightingale, Bob's life literally spun on a dime. In a year, he was making more than $100,000 and soon topped the $1 million mark.

Bob then moved to Chicago to work for his real-life mentors, Earl Nightingale and Lloyd Conant. After rising to the position of Vice President of Sales at Nightingale-Conant, he established his own seminar company. Bob Proctor now travels the globe, teaching thousands of people how to believe in and act upon the greatness of their own minds.


John Assaraf is an international best-selling author, speaker, and consummate entrepreneur. As a teenager plagued by low self-esteem, John risked the potentially fatal consequences of a turbulent lifestyle—a lifestyle which could have easily led either to jail or to the morgue. In his quest to overcome his challenges and fulfill his desire to live a purposeful and meaningful life, he discovered a unique passion for brain research and quantum physics as it related to achieving success in business and in life.

His expertise in helping organizations and individuals achieve success has landed him on Larry King Live, The Ellen DeGeneres Show, ABC, CBS and NBC television worldwide. In addition, John recently made his cameo appearance in the new hit movie The Secret, which can be viewed at www.onecoach.com/secret.

In the last 20 years, he has built four multi-million dollar companies including growing RE/MAX of Indiana to over 1500 sales associates, who collectively generate over $5 billion a year in sales, and are paid over $120 million in commissions yearly.

With Bamboo, a recent start-up that raised $25 million in financing, John developed the marketing strategy and sales team that generated over $30 million in revenues within 12 months. Bamboo then merged with Ipix and went on to become the world’s leading provider of imaging infrastructure for the Internet, including managing the scaled imaging infrastructure for companies such as eBay.

John is now putting his experience and knowledge to use as the Founder of OneCoach, a company committed to helping entrepreneurs and professionals grow their small business revenues so they can achieve financial freedom and live extraordinary lives.

His personal passions are his family, spirituality, exercise, cooking, travel, and helping entrepreneurs understand how to incorporate the psychological and strategic sides of building a successful business and life.